We got a commission from the Generalitat de Catalunya to design an exhibition that would look into the future and highlight the Catalan entrepreneurial spirit. From these requirements we have developed “Yesterday, Today, Tomorrow. Catalonia starts up”, an exhibition which shows this spirit from the point of view of forty entrepreneurs.
We have shot and produced forty audiovisual pieces, one for each entrepreneur, which integrate into the exhibition in various ways. The space is made up of exhibition plinths which through augmented reality and a mobile device allow the viewing of each entrepreneur’s testimonial video. A space equipped with interactive tables and a split-flap display, an innovative element which reflects this entrepreneurial spirit.